PRIVACY POLICY
Who are we?
This is a website of the company: BLC Language Courses BV, Landstraat 190, 1401 ET, Bussum, The Netherlands; contact: bart@learndutch.org. Chamber of commerce registration: 71196846.
What is this document about?
This document describes which data is collected on the website learndutch.org, how, why, and what we’ll do with it.
Which data do we ask from you on the website?
All parts of the website are accessible without the need to leave your contact details.
On the following forms of the website we ask for your personal details:
- Course Price calculation -> general price information is publicly accessible on the program/courses section of the website. However, if you are interested in a specific course on a specific date, you can request a price calculation (quotation). This price calculation is sent by e-mail. After sending our initial price calculation, we may send a reminder after some time to ask if you still are interested to join the course. Unless you opt-in for your newsletter, you won’t receive further e-mails from us.
- Level determination test -> to provide you with an indication of the right group course, we have a level determination test on the website. The results of the level determination test are sent by e-mail. We store the test results to be able to advice you about the right level in case you approach us for advice. Unless you opt-in for our newsletter, you won’t receive other e-mails from related to the level test.
- Course booking -> When you book a course with us, we ask for your personal details in accordance with the requirements of the law. The details are shared with: our accountant, our accommodation providers (in case you book a course with accommodation) and our partner for visa services (in case you book a course with visa support).
- Newsletter subscription -> Read more below.
- Course advice -> We have an online tool to provide you with advice for the right course after some questions about personal goals, background and requirements: we provide you with the recommendation on the website. You can choose to let this information be sent to you per e-mail.
E-mail newsletter
Website visitors can subscribe to our newsletter. We send our newsletter occasionally (about 5-10 times per year) to inform you about topics like:
- Dates / prices when we open subscription of the new season
- Updates on availability (related to typical peak season periods)
- Experiences of students (pictures, blogs, reviews)
- Special offers / announcement of early bird booking periods/deadlines
- Other information/news related to our language courses
- we use Mailchimp to send our newsletter (marketing automation platform); by subscribing to our weekly e-mail you acknowledge that the information you provide will be transferred to MailChimp for processing in accordance with their Privacy Policy and Terms. This information is stored on Mailchimp’s servers in the United States of America.
- we have closed a Data Processing Agreement with Mailchimp.
- Mailchimp tracks activity (such as: is e-mail opened, are links clicked etc). This helps us to identify inactive members of our mailing list (to remove them from the list).
- when you subscribe through the exit-intent popup, this subscription to the Mailchimp mailing list is handled through Retyp LLC d/b/a OptinMonster’s software in accordances with their privacy policy and terms; we have closed a Data Processing Agreement with Retyp LLC d/b/a OptinMonster.
- We use the double-optin function: which means that you need to confirm the e-mail that we send to you after you completed your name and e-mail on the website to subscribe to the e-mail newsletter.
- to access your data stored in the the mailing list:
- click the link in the footer of the e-mail newsletter to access your data information/settings
- to unsubscribe: click the ‘unsubscribe link’ in the footer of every e-mail newsletter
COOKIES
This website uses cookies to let the website function. A cookie is a small piece of text that our website places on your computer. For example: we use a cookie so you don’t need to login every time you use the site. Cookies can also have other functions: to gather statistics, to serve relevant advertisements. Cookies can be placed by third parties.
Functionality to be activated before 25th of May:
The website shows a popup message the first time you enter the website:
– with a link to our privacy policy
– and the option to accept or decline cookies.
You can change your initial choice later using the ‘reset cookie consent’ button in the footer of the page.
Which cookies do we use?
Google Analytics
We use Google analytics to track how users use our website. The statistics will be stored at Google’s serves in the United States of America. Our website sends anonymised the IP-addresses to Google. For more information, read the privacy policy of Google and the privacy policy of Google Analytics. We have signed a Data Processing Amendment with google. And we have opted-out for data sharing. Our Google Analytics account is linked to our Google Adwords account. This allows us to measure effectiveness of our advertisements.
Youtube
This website uses embedded videos that are hosted on Youtube (Google). Youtube places cookies to identify the visitor. Videos watched on youtube, including the embedded videos on this website influence how other videos (including advertisement videos) will be offered on Youtube to the visitor. More information: Youtube’s privacy policy.
Marketing
We use cookies to promote our services via Google Adwords. Through this cookie, you might see an advertisement of our products (Summer School, Winter School, online courses) on other websites. Also, we have linked our Google Analytics account to our Google Adwords account: this will let us measure if our advertisement is effective.
Vimeo
This website uses embedded videos that are hosted on Vimeo. Vimeo uses cookies to function and so called ad targeting cookies: cookies that will track behaviour in order to serve relevant advertisement. For more information check Vimeo’s privacy policy.
Social media
This website uses social media buttons (Facebook, Google+, Twitter and other social networks). When someone likes/shares our content, your information is submitted to these social platforms.
Newsletter popup
As mentioned above, we use a popup feature (Retyp LLC d/b/a OptinMonster) to encourage people subscribe to our e-mail newsletter. This popup usually is shown when a person is abandoning the page (so called: exit-intent popups). Cookies are stored to prevent the popup showing every time you visit the website, and show up on every page.
Good to know: you can also edit cookie settings in your browser.
OTHER
Children
We acknowledge the privacy of Children and we encourage parents and others in charge of the children to play an active role in the online activities and interests of Children. Children younger than 13 years, or 16 years in case the children are inside the European Union, can not use or try to use our services. In case we find out that personal information was collected about a child, we will delete this information. Parents who find out that this website has collected information about a child can send a request to bart@learndutch.org to delete this information.
Who else has access to personal data?
Hosting
This website is hosted by WP Engine (wpengine.com), which has it’s servers in the United Kingdom, under their generic Data Processing Agreement.
Accounting
Data about purchases on this website is processed by our accountant VHA, in King Software.